{"id":3760,"date":"2019-06-10T16:44:22","date_gmt":"2019-06-10T14:44:22","guid":{"rendered":"https:\/\/www.agence-bradford.com\/inside-shopper\/?p=3760"},"modified":"2019-06-10T16:50:23","modified_gmt":"2019-06-10T14:50:23","slug":"damart-le-magasin-rue-faidherbe-a-lille","status":"publish","type":"post","link":"https:\/\/www.agence-bradford.com\/inside-shopper\/damart-le-magasin-rue-faidherbe-a-lille\/","title":{"rendered":"Damart, le magasin rue Faidherbe \u00e0 Lille"},"content":{"rendered":"

La marque Damart vient de relooker son magasin pilote Rue Faidherbe \u00e0 Lille (inaugur\u00e9 en novembre 2017). Bient\u00f4t 2 ans !<\/p>\n

A ma grande surprise, je d\u00e9couvre un magasin, clair, \u00e9pur\u00e9, moderne par sa d\u00e9co.<\/strong> Ce qui contraste avec l\u2019image un peu \u00ab vieillotte \u00bb que je m\u2019imaginais.<\/div>\n

Une mise sc\u00e8ne sobre et \u00e9pur\u00e9e<\/h2>\n

Au rez-de-chauss\u00e9e, les collections de pr\u00eats \u00e0 porter sont bien mises en avant \u00e0 l\u2019aide de mobilier de pr\u00e9sentation en bois, qui cr\u00e9e une ambiance claire et moderne.<\/p>\n

Je retrouve l\u2019incontournable \u00ab PERFECT FIT By DAMART \u00bb<\/strong>, jean sculptant gommant les imperfections et tout confort, sold\u00e9 \u00e0 -30% !<\/p>\n

\"Photo
Magasin Damart – Rue Faidherbe \u00e0 Lille<\/figcaption><\/figure>\n

Un espace convivial est implant\u00e9 en plein centre o\u00f9 les vendeuses nous proposent une collation (boissons, g\u00e2teaux, bonbons, \u2026).<\/p>\n

A l\u2019\u00e9tage, nous retrouvons le produit phare de la marque lanc\u00e9 en 1953 : le c\u00e9l\u00e8bre Thermolactyl, entour\u00e9 des lingeries de jour et de nuit !<\/p>\n

Un peu plus loin, un corner d\u00e9di\u00e9 \u00e0 la marque DAMART SPORT<\/strong> dans lequel je reconnais en un coup d\u2019\u0153il, les packs r\u00e9alis\u00e9s \u00e0 l\u2019agence<\/a> par Isa et Charlotte.<\/p>\n

\"Photo
Magasin Damart – Rue Faidherbe \u00e0 Lille<\/figcaption><\/figure>\n

Des personnes en caisse, un monsieur qui patiente dans un fauteuil \u00e0 c\u00f4t\u00e9 d\u2019une cabine d\u2019essayage occup\u00e9e, des clientes qui d\u00e9ambulent, cherchent, discutent avec les vendeuses (toutes souriantes et orn\u00e9es d\u2019une couronne de fleurs).
\nL’ambiance est conviviale, apaisante et propice \u00e0 l\u2019essayage ou l\u2019achat !<\/strong><\/p>\n

Un Personal Shopper<\/h2>\n

Un flyer pos\u00e9 sur la caisse, \u00e0 disposition des clients, m\u2019apprend que la boutique offre un nouveau service : le \u00ab Personal shopper \u00bb<\/strong>, un moment de conseils de style personnalis\u00e9 en t\u00eate \u00e0 t\u00eate avec son styliste personnel, uniquement sur rendez-vous.<\/p>\n

Conclusion<\/strong> : Le magasin pilote id\u00e9al pour attirer les clients, rajeunir la client\u00e8le et booster les ventes<\/strong><\/span> (pr\u00eat \u00e0 porter inclus).<\/div>\n","protected":false},"excerpt":{"rendered":"
La marque Damart vient de relooker son magasin pilote Rue Faidherbe \u00e0 Lille (inaugur\u00e9 en novembre 2017). Bient\u00f4t 2 ans ! A ma grande surprise, je d\u00e9couvre un magasin, clair,…<\/div>\n","protected":false},"author":14,"featured_media":3763,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[61,98,102],"powerkit_post_featured":[],"class_list":{"0":"post-3760","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-retail-tour","8":"tag-concept-magasin","9":"tag-concept-store","10":"tag-damart"},"acf":[],"yoast_head":"\nDamart, le magasin rue Faidherbe \u00e0 Lille - inside-shopper<\/title>\n<meta name=\"description\" content=\"Le nouveau magasin Damart rue Faidherbe \u00e0 Lille, un concept store qui rajeunit l'image vieillisante que l'on pourrait avoir, une belle r\u00e9ussite !\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.agence-bradford.com\/inside-shopper\/damart-le-magasin-rue-faidherbe-a-lille\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Damart, le magasin rue Faidherbe \u00e0 Lille - 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